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External Link

External Link

An External Link, also known as an outbound link, is a hyperlink that directs users from one website to another, leading them to a different domain or web page outside of the original website. External links are used to provide readers with additional resources, references, or further information on a topic, directing them to relevant and credible sources on the internet. 

External links contribute to the overall value, quality, and trustworthiness of your content. Including relevant external links to reputable websites, studies, articles, or data sources in your content supports your claims, provides additional insights, and offers your readers the opportunity to explore related content or resources. When used strategically, external links can improve your website’s SEO, enhance user experience, and demonstrate transparency and credibility of your brand by providing your readers with access to reliable and authoritative information from external sources (that also backs your claims).

“Ensure every external link opens in a new tab to keep users on your site longer.”

See Also: Backlink, Follow and No Follow Links, Anchor Text

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